Style Timber

Website

Strategy

Social Media

Style Timber

Create a new website targeting a new audience for Sydney’s leading timber flooring company.

Style Timber ‘s Market Shift Challenge.

Adapting to New Demands: Style Timber, known for premium timber flooring in Sydney, faced a market shift. Their traditional client base of developers and architects was no longer sufficient, prompting a need for change.

Rebranding for a New Target Audience

Focusing on Interior Designers: Responding to this challenge, Style Timber strategically rebranded to appeal to interior designers. This significant shift required altering their marketing and branding to resonate with a new, design-focused clientele.

Creating a Website for the New Identity

Aligning Digital Presence with Rebranding: A critical step in their transformation was developing a new website. This platform needed to match their fresh identity and appeal to interior designers, combining aesthetic appeal with functional design resources.

Boosting Brand Awareness and Engagement

Expanding Visibility and Connections: With these changes, Style Timber aimed to increase brand awareness in a competitive market and enhance engagement with potential clients, focusing on marketing strategies that highlight their expertise in timber flooring.

Solution

Designing a Website for Interior Designers

Highlighting Style Timber’s Unique Appeal: Our mission is to craft a website for Style Timber that captivates interior designers. We’re focusing on stunning visuals that showcase their identity and aesthetic, making them the first choice for innovative flooring solutions.

Revitalizing Style Timber’s Visuals

Enhancing Market Presence Through Imagery: To stand out, we’re re-photographing Style Timber’s projects and providing mood boards for future shoots. This approach aims to distinguish them in a competitive market with striking visuals.

Website Design: Elegance Meets Brand Identity

Reflecting Premium Quality: The new website will embody sophistication with a design that reflects Style Timber’s premium brand. It will feature a color scheme of natural earth tones, ensuring the layout resonates with elegance and high quality.

Boosting Style Timber’s Brand on Social Media

Eye-Catching Campaigns on Facebook and Instagram: Style Timber is hitting the social media scene hard! We at Skyfield are launching engaging campaigns on Facebook and Instagram, aiming to turn every like and enquiry into a direct line to their awesome website and inbox.

Perfecting Ads for Maximum Engagement

Finding the Winning Formula: After a lot of experimenting with colours, styles, and images, we’ve found the magic formula. We know exactly what types of ads grab our audience’s attention and keep them coming back for more.

Outcome

Refreshing Style Timber’s Online Image

Revamped Photography for Standout Appeal: We’ve re-photographed Style Timber’s projects and provided mood boards for future shoots, ensuring their online presence really shines and sets them apart.

Crafting a Website True to Style Timber’s Brand

Elegant Design Meets Natural Tones: The new website will mirror Style Timber’s brand ethos with a sophisticated layout and earthy color scheme, highlighting their premium quality.

Boosting Style Timber’s Brand on Social Media

Eye-Catching Campaigns on Facebook and Instagram: Style Timber is hitting the social media scene hard! We at Skyfield are launching engaging campaigns on Facebook and Instagram, aiming to turn every like and enquiry into a direct line to their awesome website and inbox.

Perfecting Ads for Maximum Engagement

Finding the Winning Formula: After a lot of experimenting with colors, styles, and images, we’ve found the magic formula. We know exactly what types of ads grab our audience’s attention and keep them coming back for more.

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